I like Borat, his scenes in the Ali G show were extremely funny, but TBH he can also be very cringe-worthy, as in 'ow man that joke is baddddd...'

It's so politically incorrect that at the one side it's very funny, and at the other side you go:' ow man, how is he going to get away with that one?', especially ofcourse when the person he's with has no clue that they're part of a big joke, but think Borat's for real
One of my favourite Borat scenes was when he met a student rowing team or whatever, and they were all guys,a nd 1 girl... so he greeted all the guys with kisses on the cheek, then he comes to the girl and can only manage to shake her hand
